About Zed

Mission Statement

Zed Music is a boutique management and digital marketing firm with a positive approach to personal connections. Through a network of trusted and loyal partners and supporters, we generate opportunities for artists while ensuring each is respected, valued and properly represented.

About Zed 3

About Steve Zsirai

Born and raised in Ottawa, Ontario, Steve Zsirai plays both the electric and upright bass and began his career in the Canadian music industry as a musician. Living and playing professionally in Toronto for the last 20 years, Steve is an Honours graduate of the Humber College Jazz program and has toured numerous major markets including Canada, the US, UK, Europe, Mexico, Australia, and Asia.

He has performed and recorded with a variety of notable artists such as David Usher, Royal Wood, Jill Barber, The Good Lovelies, Steven Page, Donna Grantis, Lindi Ortega, Maestro Fresh-Wes, Classic Albums Live, Justin Rutledge, and more. As an in-demand session musician both locally and abroad, Steve has worked with some of North America’s most renowned producers including Pierre Marchand (Sarah McLachlan, Rufus Wainwright), David Bottrill (Peter Gabriel, Tool, The Smashing Pumpkins), Byron Wong (The Chemical Brothers, David Bowie) and Joel Plaskett (Two Hours Traffic, David Myles, Mo Kenney).

Steve has also established himself as a highly coveted Tour Manager working with such acts as Royal Wood, Jill Barber, Lindi Ortega, Maestro Fresh-Wes, Measha Brueggergosman, Dean Brody and Holly McNarland.

Just as tour managing organically grew from his work as a touring bassist, Steve’s presence within the Canadian music community, and the positive relationships that he formed therein acted as natural precursors to a career in artist management; Zed Music’s primary focus.

Zed Music is currently experiencing incredible momentum, managing multiple JUNO Award-nominated Royal Wood, and JUNO Award-nominated, Canadian Screen Award winner, and 2-time Canadian Folk Music Award winner, singer-songwriter and speaker Peter Katz. as well as emerging superstar singer-songwriter, multi-instrumentalist Conor Gains.

Cherise Cunningham

About Cherise Cunningham

Hailing from the mighty Thorold, Ontario, Cherise has been working at Zed Music since the very day she graduated from Ryerson University in 2017. Armed with a Bachelor of Arts degree in Creative Industries, a warm heart, a great work ethic, and a love of music, Cherise has helped shape Zed Music into the dynamic management and marketing company it has become today.

At Zed Music, Cherise is responsible for project management, social media auditing, digital marketing, advertising, album and tour marketing, CRM management, graphic design asset creation and video editing.

In short, Cherise is a superstar and the engine that moves Zed Music.

Artist Management Roster